Robert Jenrick, Reform UK's economy policy chief, said on Thursday he planned a roadshow to meet investors in London and New York. The aim is to set out the party's economic plans and build confidence in its ability to manage Britain's public finances.
Speaking on the first day of Reform's annual party conference, Jenrick said he wanted to explain the anti-immigration party's plans for deep spending cuts, including cutting £50 billion from welfare spending. He argued that credibility with investors would be crucial to reducing the government's financing costs.
"The aim will be to explain, to answer questions, to listen and to instil confidence," he said. "If we come into government, we can then bring down the cost of borrowing. I don't think it will happen overnight, but I hope it will happen over a period of time as we win the trust of the markets."
Reform, led by Brexit campaigner Nigel Farage, has surged in popularity since the 2024 election. However, it has never run the central government, so it must convince investors and businesses that it is capable of governing responsibly.
British government bond yields hit their highest levels since the global financial crisis this week. That adds to the challenges facing finance minister John Healey ahead of his first budget next month.







