A new holiday let index has been launched, combining fresh research from landlords, homeowners and brokers to give a detailed overview of the UK holiday let market.
The Cumberland Building Society Holiday Let Index examines the trends, challenges and opportunities currently shaping the sector.
The research draws on responses from 125 participants, made up of 25 mortgage brokers, 50 private landlords and 50 homeowners who each own at least one holiday let property.
Respondents came from a wide range of areas across England, Scotland and Wales, with holiday let properties spread across all three nations, offering a broad view of the UK market.
The report looks at market confidence, investor behaviour, lending activity and the effects of recent tax and regulatory changes, giving a snapshot of how the holiday let market is evolving.
Further findings show how investors are reacting to legislative and economic shifts, how guest behaviour is changing, what brokers expect to influence the sector in the future, and how both the profile of holiday let investors and the demand for specialist lending expertise continue to develop.
The report also includes holiday let mortgage search and product availability data.
A society spokesperson said: “Given everything the holiday let sector has experienced over the past few years, it would have been easy to surmise that investor confidence had fallen sharply.
“What our research actually revealed was a much more nuanced picture, with several findings that challenged some of the assumptions surrounding the market. That’s exactly why we wanted to produce the Holiday Let Index.
“We hope our inaugural Holiday Let Index becomes a valuable point of reference for brokers, investors and anyone with an interest in the holiday let market. More importantly, we hope it encourages further discussion about where the holiday let market goes next.”
You can download a copy here: https://www.cumberland.co.uk/news/holiday-let-index-summer-2026
